Florida home sales rise for 11th straight month
Florida home sales rose year over year for the 11th straight month in July as inventory tightened and pending sales continued to point to buyer demand.
AI can improve the pitch but undermine the transaction
Agents remain responsible for checking property facts, protecting customer information and reviewing AI-generated marketing before it reaches the public.
How agents can connect with younger homebuyers
Short-form video and helpful explanations about financing, costs and the buying process can help agents reach millennial and Gen Z buyers.
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Small changes that can help agents stand out in any market
Fed minutes: Another rate hike likely this year to combat inflation
Average long-term mortgage rate rises 7th week in a row
Florida Realtors disaster fund ready to help